28.06.2017 - Brandnews
deSter ontwikkelt en produceert innovatieve food packaging voor het foodservice en travel segment.
Brandlab ontwikkelde het Brand DNA…
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Blox

Creating a brand name and graphic identity for earplugs

Blox - Creating a brand name and graphic identity for earplugs

Brandlab action areas
Brand DNA, naming, graphic design

In short
Boul Quies was the leading earplug brand in the French market. The client, a distributor of a competitive brand,
was not satisfied with the name and look of the brand he had in his portfolio and asked us to create a new brand name and graphic design. Based on the newly developed Brand DNA, we came up with BLOX. One year later the brand was also successfully introduced in the Belgian market.

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Brand DNA strategic analysis Naming and logo design Naming and logo design Blox presence at music festivals

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