28.06.2017 - Brandnews
deSter ontwikkelt en produceert innovatieve food packaging voor het foodservice en travel segment.
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Piet Huysentruyt - Italo Suisse

Creating a Piet Huysentruyt packaging for cooking chocolate

Piet Huysentruyt - Italo Suisse - Creating a Piet Huysentruyt packaging for cooking chocolate

Brandlab action areas
Packaging design

In short
Piet Huysentruyt is a famous TV-cook in Flanders. The Italo Suisse client asked us to develop a Piet Huysentruyt packaging for cooking chocolate. It was fun to see how we could use his character, within all the rules of his management, to create a nice packaging design.
No implementation since the Piet Huysentruyt brand is limited to Flanders.

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